The Official Baby Watcher (The O.B.W.™)
      
A "Fanciful" Baby Watchman Character with a "Real" Purpose and Mission

The Character and Concept's MARKETs

 

 

 

 

 

 

 

 

 

MARKETS: Even though, the primary gift items are for the annual 4 million newborn-baby market - its ACTUAL MARKET is the 70 million proud doting parents, grandparents and other family members and friends of small children (preschoolers) who will purchase the baby gifts. Our market support will come from today’s discerning families, who expect more from a children’s character.

Its market is Parents/General Family members, and Friends of babies and small children, needing a significant, meaningful gift for babies and small children. Plus, the theme  and the story, can also be easily translated into other languages, which will serve to make it multicultural, for a very hefty, international, commercial market…Because as long as there are babies being born the character/story will be there and continue to be very apropos.

    ·       WOMENS’ MARKET: Another important and noteworthy factor included in this market is the very influential “Women’s Market”! Women are responsible for nine-tenths of all consumers spending, and are 85% responsible for purchases of trendy and decorative items for babies and small children. Because as long as there are babies being born the character/story will be there and continue to be very apropos.

 · FUTURE MARKET: Our market will grow exponentially as we broaden our marketing efforts through licensing and translate the story and concept into other countries, languages, cultures/nationalities, as its popularity grows.